Diamond Nexus Labs

Diamond Nexus Labs is a division of the Lautrec Corporation. We were founded in 2004 with the purpose of bringing to the public the powerful benefits of the lab-created precious gemstone revolution. Breakthroughs in material science and engineering, most of which have occurred in just the last few years have made possible the creation of rubies, emeralds, sapphires, and diamond simulants. These gemstones rival the quality of mined stones and are the equal of anything mined from the earth, but are offered at a fraction of the cost.

With the idea of combining these revolutionary high quality products with a culture of tremendous customer service, high quality, and the efficiencies of selling directly to clients online, a company was formed, and it has been growing ever since.

We are headquartered in Franklin, Wisconsin with production facilities and strategic partnerships in Niagara, New York, Austin, Texas, Monthey, Switzerland, Wattens, Austria, Novosibirsk, Russian Federation and Hong Kong.

Our mission is simple:

To provide luxury products that satisfy the soul's desire to feel respected and the mind's desire to feel smart.

We like to believe we are in the position of rewarding our consumer's intelligence. Why pay thousands more than you need to when you can buy a product with the same "WOW" factor as a mined diamond, a product that will, like a diamond, last forever and be passed down through generations, all for a fraction of the cost and with no environmental harm?

Our Core Principles will always be:

To bring beautiful, extraordinarily high quality jewelry of the finest design to our customers at an often shockingly affordable price.
To provide the finest customer service in the jewelry industry.
To back all of our products with the strongest warranties and lifetime guarantees possible.